How To Build An Effective Mobile App

One of the most effective ways to grow your business and build a solid customer base is to develop a business mobile application. The number of smartphone users is expansion every year. It has more than 3.6 billion users worldwide in 2020 and is expected to earn 4.3 billion in 2023. This mobile app makes the market very attractive and lucrative. According to Statista, revenue from mobile apps will exceed 35 935.2 billion by 2023.

While these statistics look pretty compelling, the number of mobile apps is also growing rapidly. For example, the Google Play Store placed 2.7 million applications in the second quarter of 2020 alone, surpassing 1 million in 2013. That means there is a lot of competition in the mobile app world. Creating a successful mobile application requires an accurate selection of tools, approaches and platforms. All of these factors are based on product and project requirements as well as the target audience.

In this article, we explain everything you need to know to create an effective mobile application and share our hands-on experience in the field of mobile application development.

Mobile App Development Lifecycle

As businesses consider creating their own mobile app, it is important to keep in mind all the steps, phases and processes that the app will go through before release. Knowing the mobile application development lifecycle steps allows project designers to:

  • Understanding the amount of work done at each stage and better mobile application and project planning;
  • Allocating project resources more accurately;
  • Avoid possible hidden pitfalls in development steps;
  • Carefully select development tools, frameworks and other development solutions.

All mobile development projects generally go through the same application development steps regardless of the length, scale and complexity of the project. They can be divided into the following stage.

  • Planning Stage

The planning phase involves the work of project manager, business analyst and technical writer. They conduct market research, business analysis, make decisions about the main features of the future application and develop the specificity of the detailed technical requirements for further development. These activities help determine application value, return on investment (ROI), budget required for development and some others.

This phase is important because it provides answers to the following questions:

  • What is the main idea and purpose of the application?
  • Who is the target audience of the application?
  • How much will it cost to develop it?
  • How can this application benefit your business?
  • App Design and Prototyping

The prototyping stage is to create quick application prototypes and design mockups so that the layout and functionality of the application can better meet the demands of its end users.

In addition, to get a quick response from real developers, the application development team can first create a Minimal Viable Product (MVP) for quick launch in the market and then decide what features should be developed next and what additions or deletions to add .

This phase helps prevent further development hurdles, extended deadlines, or any mid-build change that could affect final product release times or project budgets.

  • App Development

At this stage, the development team performs most of the development tasks. The team develops the app itself, API levels, adjusts the application for different mobile platforms, integrates it with other services online, embeds in different technologies and much more.

  •  Quality Assurance

This phase is dedicated to full mobile app testing. QA engineers perform a variety of tests to ensure the high quality of the mobile application. This means that the app ready for release has no major flaws, works properly and is beneficial to customers. For this, QA engineers test the mobile app on different devices, check the app at different screen sizes, check if the navigation, menus and buttons work well and do other check-ups.

  • App Release and Maintenance

At this stage the app stores include the provision of mobile applications, timely release of app updates, infrastructure maintenance, as well as the provision of customer support services.

Mobile App Development Platforms

The choice of mobile development platform is essential for future application. Each platform also defines development tools, practices, devices that run the application, and potential users. Therefore, project designers will have to make a decision on the mobile platform at the planning stage of the mobile application development lifecycle.

There are two most comprehensive mobile application platforms – iOS and Android. The two systems are quite similar in functionality, however, they have different application stores, software development kits (SDK) and tools and others.

Here is the table of the main variation between the two platforms.

mobile app development

Alternatives for Developing Mobile Apps

In addition to choosing the right mobile development platform, project designers should consider mobile application development approaches. They determine which platform the developed application will run on, what application building tools the development application will use, the capabilities of the application and some other specifications.

There are four main approaches to mobile application development:

  • Creating native mobile applications;
  • Development of cross-platform solutions;
  • Creation of hybrid mobile applications;
  • Creating progressive web applications

Each of these approaches has its benefits and disadvantages. Therefore, before choosing one, stakeholders should study their development project in detail and consider what suits them best.

Here’s a quick comparison of these mobile app development approaches for your easy and informative choice.

Mobile apps

Digital Publishing Trends for 2021 & Future

When thinking about digital publishing, probably the firstly that comes to the mind are ebooks. But digital broadcasting is much more than that. It covers many areas of our lives and it changes significantly day by day.

Newsletters, advertisements, company reports, tickets, catalogs, large libraries, resource materials, books, magazines, newspapers and other magazines, to name a few.

Digital publishing solutions seem to have become an integral part of many industries, it providing significant time and cost savings, and making our daily lives better. And as any advanced industry, it has its current and future trends.

The publishing industry has grown over the past decade, thanks to the ever-changing digital landscape and the big changes in how people read news, books and journals.

Due to the proliferation of free content, news online news sources are having a difficult time. According to a new report, nearly 46% of media executives surveyed expressed pessimism about the future of journalism. They conclude that local and national news organizations, like the public interest, are losing the ability to control the rich and powerful to keep journalists accountable.

However, the report found that most of the media executives surveyed were positive about the health of their own companies because there is still position of room for growth in the market. If publishers want to succeed, they must adapt to evolving trends and keep up with the changing market environment.

Even editors in the hardest-hit categories, managed to survive hard times and even flourish despite the uncertainty.  While users on the Internet are looking for new ways to find information, entertain themselves, and buy goods, they are looking for new ways not to think about buying in brick and mortar stores.

The Use of Digital Publishing

The invention of the print machine was revolutionary for human society, but today, in the digital age, we don’t think much about how we share information that has evolved significantly over the last 3 decades. The introduction of the Internet has provided great opportunities for those who wanted to convert traditional sources of information into digitized form allowing them to be saved for future generations or shared with others on a large scale. Together with modern communications and devices these achievements have propelled entire industries and digital publishing stands between them.

What Is Digital Publishing?

Living in a revolutionary era of digitalization we underestimate how digital publishing has changed our lives in recent years. But what does digital publishing mean to us?

‘Publishing’ is the activity of making information available to the general public, including the distribution of literature, music or info. Traditionally, the term refers to the distribution of printed material such as books and newspapers. ‘Digital’ refers to something using digits, especially binary numbers, and it applies to everything related to computers or other electronic devices.

As a result, digital publishing is a way of providing information to a wide range of people through the Internet and computerized electronic devices. The following are examples of fast emerging content both converting and creating in the digital publishing industry today: newsletters, journals and blogs, music, videos, games, ads, company reports, catalogs, huge libraries, resource materials and databases; And, of course, books, magazines, newspapers and other periodicals

Also, it is more common to distinguish such a branch of digital publishing as either online or web publishing in which e.g. Micro-publishing, websites, blogs. Social media and blog platforms (such as Twitter, Instagram, Facebook, Medium, Linkedin etc.) allow everyone to become a digital publisher simply by sending tweets, posting pictures or just sharing some thoughts and ideas.

What Is E-Publishing?

The original term ‘electronic publishing’ has been gradually replaced by the term e-publishing (or e-publishing) and has become a more general term – digital publishing. Primarily all of these terms describe similar processes, however, there are some differences depending on a particular industry. For example, ‘digital publishing’ is frequently used by companies providing e-services, and e-publishing is mostly related to the editorial aspect, electronic versions of books, newspapers, magazines and other magazines that are mostly designed for reading. Computer, e-reader, tablet or smartphone screen.

How Digital Publishing Changes Our Lives

Why is digital publishing so popular? There is not a single answer to the question, but we can mention some important factors. The ever-increasing popularity of various electronic devices designed for digital media such as electronic books (e-books), streaming services, electronic magazines, gave new impetus to the digitization of all sources of information.

Digital publishing allows the use of metadata, computerized navigation of published products and similar features, e.g. Digitizing medical record systems and educational materials in digital format. Environmental friendliness is also an argument in favor of digital publishing. But the biggest advantage of comprehensive digitization is the significant cost savings over printed materials and other traditional resources. Just like the industry as a whole, highlighting changes over time while encouraging innovation in new technologies. The initial purpose of some e-publishing branches was to mimic the formats of books and magazines, for example some e-books adapted to the sound of pages rather than creating features that could surpass traditional media.

to mimic the formats of books and magazines, for example some e-books adapted to the sound of pages rather than creating features that could surpass traditional media.

Fortunately, industry leaders have quickly grasped their progress and have integrated features that can speak words on a page to voice on a computer, which can be helpful for people who may have reading problems or some visual impairments. Thus, audiobooks helped millions of people to see the meaning of another size book. So digital publishing is not just about ‘money’, it also changes our lives for the better.